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A CELEBRATION OF THE YEAR'S MOST INCREDIBLE BEAUTY INNOVATIONS AND FAVORITE DISCOVERIES

In our constant search for the next big things in beauty, we always discover things worth sharing. This year alone opened a universe of new products and innovations, from the most interesting new gizmos to make our beauty regimens more hardworking at home to the most forward thinking companies that endlessly innovate but also dare to drop old ways for cleaner beauty. We made a list of favorites and checked it countless times.The result of over a year of buying, trying, testing, and enjoying beauty to its very core is this lineup of over 300 products worthy of your attention spanning 8 categories for your every concern.

The pandemic has allowed us to devote extra time caring for our body at home.
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Top to Toe

The pandemic has allowed us to devote extra time caring for our body at home. The result is this ...
Welcome to the future, where technology and skincare have never been so synonymous.
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Tools & Treatments

Welcome to the future, where technology and skincare have never been so synonymous. Here are some...
Whether through a gentle swirl, a dabbing blend, or a hard rub, the way we could enhance, if not change, how we look has put the spotlight on some of the most amazing blushes, bronzers, and highlighters. We  will always be believers.
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Dimension

Whether through a gentle swirl, a dabbing blend, or a hard rub, the way we could enhance, if not ...
The skincare competition is tough with the promise of better, newer products nearly every day.
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Skincare

The skincare competition is tough with the promise of better, newer products nearly every day. He...
Eyes
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Eyes

Eye makeup just keeps on getting better with formulations that don’t fall out in the case of eyes...
Fragrance
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Fragrance

The power of scent is undeniable. It can conjure the most vivid of memories and remind us of near...
The fact that many of us have carried on wearing lipstick under our masks is a testament that it always had an empowering effect
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Lips

The fact that many of us have carried on wearing lipstick under our masks is a testament that it ...
There’s nothing like a great base to set everything else in your makeup routine.
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Complexion

There’s nothing like a great base to set everything else in your makeup routine. The good thing i...

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